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The Rise of Online Gaming: A Numerical Analysis of Esports Trends
How gaming audiences are described, why player counts are slippery, and what headline figures about online play can and cannot tell you.
Digital Life
Technology and Gaming
Telling real adoption from hype in games and new technology.
AI Chatbots and How Adoption Claims Are Built
How usage claims about AI chatbots are gathered, and why trying a conversational tool once is a different thing from making it a regular habit.
The Rise of Cryptocurrency: A Numerical Analysis of Adoption Rates
Why owning crypto, speculating on it and using it for everyday payments are different things, and how wallet counts and surveys can mislead.
The Rise of E-Sports: A Numerical Analysis of Competitive Gaming
How organised esports competition, teams and spectators differ from casual play, and how audience and prize figures are typically reported.
The Rise of Virtual Assistants: A Numerical Analysis of Adoption Rates
How voice assistant use is measured when devices are widely owned but often used for only a few simple tasks, and what ownership figures leave out.
The Rise of Virtual Reality: A Numerical Analysis of Adoption Rates
Why early adopters of VR may not represent everyone, how hype cycles distort adoption stories, and what headset sales and surveys can and cannot show.
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